It makes me really happy when somebody I write for goes viral. We're texting about it. We're super excited on the phone…I love that feeling!

I have the most social proof on Twitter. I have almost 20,000 followers. I've gone viral dozens of times.

The smart, wealthy, powerful people are all there…The startups and VCs, we rule the thing now.

It's just a very cool culture where you never know. Elon has liked my tweet…Mark Andreessen followed me…and it's not just the VC world!

Creators in general, from MrBeast to whoever, are there responding and engaging with their fans and talking to them.

I'm very, very bullish on Twitter, X, or whatever the hell it's called.

It's really just reaching out to founders and saying - literally, it could be one or two sentences - “Are you hiring writers?”

All I'm looking for when I send a DM is “Yes” or “No”

Then I sell myself, but what's cool about sending DMs versus cold emails is that all your social proof is tied there. So they can see I already have a few thousand followers, and now they see the mutual followers, they see their friends follow me, they see who I've worked with.

I think that's why people like working with me - we're texting one-on-one. It's more like a friendship relationship, we both are in it for the long term.

The end goal is to be doing [Cyber Patterns] full-time, and just be working on my books.

I think 2021, 2022, newsletter ad money was just easy. It was just printing money.

But…a lot of ad-based companies are dying while the subscription-based ones are doing just fine.

I met the founder via Twitter…he saw my newsletter on Substack and hit me up two years ago, trying to sell me on Beehiiv.

Beehiiv doesn't take a percentage of paid subscriptions. That was a big thing.

I think the customization around design was [also] something that was important.

It's really cool. It takes your Kindle highlights and turns them into a dashboard and then turns them into note cards and also imports them into Notion…It totally 10xed my game, where I could just search through any quote I've ever read or any quote I've ever highlighted.

It beats sending invoices and chasing down clients every day. I have some clients who forced me to do that and it fucking sucks, so I'd rather take the fee.

I'm not running some affiliate niche website kind of thing. It's really just like here and there, I'll take the extra 20 bucks or whatever.

I thought about self publishing my book and tried doing that, but for whatever reason, it kept getting taken down from Amazon.

The book is about meme marketing, and Amazon doesn't let “meme” be in the title or in the content because of potential issues. They just don't want to risk getting in trouble.

So I was forced to find a publisher for it, and she ended up being interested. Our deal is very fair, and it's been a lot of fun working with her.

I use Otter to transcribe ideas that I have when I'm on a walk.

The United Club is cool. I would recommend that. Just as a creator, you get a quieter environment at the airport. Honestly, worth it.

Because of the dangerous nature of my career as a Creator…I have basically all of my money in a cash account earning like 5% APY….

I know I'm losing out on potential gains in stocks, but I sleep better at night…

I think Creators should think about that. Stop trying to make the extra bucks on stocks and just save that shit and do the safe thing.

I'm logged into like 10 Twitters on there. I use that for all my stuff.

I've had a bunch of Twitter threads blow up where I download a Jim Carrey speech and then write about it and combine a thread, a tweet, and video, by cutting it on Streamable and then adding captions.

No, not on Twitter. Twitter... people release full movies on Twitter.